Privacy Policy

Introduction

This Privacy Policy describes how Sleep Reset Method ("we", "us", or "our") collects, uses, and protects your personal information when you visit sleepresetmethod.com or interact with our services.

We respect your privacy and are committed to protecting your personal data. We comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988, the EU General Data Protection Regulation (GDPR), and the California Consumer Privacy Act (CCPA), where applicable.

Who we are

Sleep Reset Method is an independent sleep education publication based in Australia. For privacy-related enquiries, contact us via our contact page.

What information we collect

Information you provide

• Email address — when you subscribe to our newsletter, download our free sleep guide, or take our sleep quiz
• Name — if you provide it during quiz completion or newsletter signup
• Purchase information — for purchases of the 7-Night Sleep Reset Starter Kit (processed through Gumroad; we do not store payment card details)
• Quiz responses — your answers to our sleep assessment
• Contact information — when you use our contact form

Information collected automatically

• Analytics data — page views, time on page, traffic source, device type, browser type (via Google Analytics 4)
• Cookies and similar technologies — see Cookies section below
• IP address — captured for security and analytics purposes
• Referrer information — where you came from when visiting our site

How we use your information

We use the information we collect to:

• Send you the free sleep guide and educational content you've requested
• Deliver our newsletter and product-related emails
• Process purchases of our products
• Personalise quiz results and recommendations
• Improve our website, content, and user experience
• Respond to your enquiries
• Comply with legal obligations
• Track website performance and analytics

Third-party services we use

Our website integrates with the following third-party services. Each has its own privacy policy, which we recommend you review.

Cookies

We use cookies and similar tracking technologies for:

• Essential website functions
• Analytics (Google Analytics 4)
• Affiliate tracking (ClickBank)
• Email engagement tracking (MailerLite — open rates, click rates)

You can disable cookies through your browser settings, but some site features may not work properly.

Your rights

Depending on your location, you may have the following rights regarding your personal data:

• Access — request a copy of the data we hold about you
• Correction — request correction of inaccurate data
• Deletion — request deletion of your data ("right to be forgotten")
• Restriction — request restriction of processing
• Portability — request a copy of your data in a portable format
• Objection — object to certain types of processing
• Withdraw consent — withdraw consent at any time

Email opt-out

You can unsubscribe from our emails at any time by clicking the "Unsubscribe" link in any email we send you.

Data deletion requests

To request deletion of your data, contact us via our contact page. We will respond within a reasonable timeframe in accordance with applicable law.

Data retention

We retain your data only for as long as necessary to provide our services and comply with legal obligations:

• Email subscribers — until you unsubscribe or request deletion
• Purchase records — for the period required by applicable tax and consumer protection laws
• Analytics data — typically 14 months (Google Analytics default)

Data security

We take reasonable steps to protect your data, including:

• HTTPS encryption (SSL) on all pages
• Secure hosting through Hostinger
• Limited access to data by our team
• Regular security updates to WordPress and plugins

However, no online service can guarantee 100% security. By using our site, you acknowledge this inherent risk.

Children's privacy

This website is not intended for children under 16. We do not knowingly collect personal information from anyone under 16. If you believe we have collected information from a child under 16, please contact us immediately so we can delete it.

International data transfers

If you are based outside Australia, please be aware that we may transfer your data to servers located in different countries (including the United States, where some of our service providers are based). By using our site, you consent to this transfer. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses.

For European visitors (GDPR)

If you are located in the European Economic Area (EEA) or the United Kingdom, we comply with the General Data Protection Regulation (GDPR). The lawful basis for processing your personal data is:

• Consent — for newsletter subscriptions and marketing communications
• Contract performance — for processing purchases
• Legitimate interest — for analytics, security, and service improvement
• Legal obligation — for tax and compliance records

You have the right to lodge a complaint with your local data protection authority if you believe your rights have been violated.

For California residents (CCPA)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what personal information we collect
• The right to request deletion of your personal information
• The right to opt-out of any sale of personal information

We do not sell personal information.

For Australian residents (APPs)

We comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). If you have a complaint about how we handle your personal information, please contact us first. If unsatisfied, you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be communicated by:

• Updating the "Last updated" date at the top of this page
• Sending an email to subscribers for significant changes
• Posting a notice on our homepage where appropriate

Contact us

For questions about this Privacy Policy or to exercise your rights, please contact us via our contact page.